Unny Radhakrishnan and Bindhu Unny's journey from the brink of bankruptcy to financial stability is a tale of resilience and reinvention. In the late '90s, they were idealistic young professionals driven by a passion for social impact, only to end up being financially broke.
Forced to rebuild from scratch, the Mumbai-based couple, now in their early 50s, navigated corporate comebacks and personal sacrifices to stand as a testament to the power of perseverance and being financially savvy. Today, they believe that true wealth lies not just in earning, but in managing what you have.
With a shared passion for making a difference, Unny and Bindhu embarked on their careers. In 1997, Unny joined a corporate firm committed to social impact, drawn by its mission to change the world.
Unny describes this period as transformative, aiding his personal growth. However, the company faced significant difficulties, resulting in unpaid salaries for almost two years, leading to his personal bankruptcy.
“From 1997 to 2003, I worked for a company dedicated to making a significant social impact. We operated on modest salaries, aligning with the company's mission to make a difference."
“However, towards the end, it came to a grinding halt with no salaries for two years. But being in our early 30s, we were thinking about changing the world and we just continued, till it became a livelihood issue," Unny recalled.
Bindhu, determined to support the family, took up work as a features writer.
Fortunately, Unny's background in marketing and early experience as a programmer helped him secure a senior position at one of India's first digital marketing agencies in 2003.
According to Unny, this role was pivotal in restarting their lives, with advance
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