Generative AI not yet leading to multi-year projects: Zensar CEO
New Delhi: Zensar Technologies Ltd has nearly 100 proofs-of-concept (PoCs) projects centred around generative artificial intelligence (AI). However, chief executive Manish Tandon cautioned that the AI field is at risk of being overly focused on demonstrations and prototypes rather than addressing practical challenges and limitations of the technology. “Generative AI is leading to billable PoCs and not multi-year projects.
Today, generative AI is suffering from what we call a ‘demo disease’. But it’s important to understand that just because a demo works doesn’t mean that a technology is scalable as well. Clients are also realizing the limitations of what generative AI can and cannot do.
To be clear, the revenue inflow from generative AI is not in the millions, at least not yet. But, the number of PoCs is close to 100 for us," Tandon said. As an early example of a concept, one offering by Zensar is a generative AI-powered engineering assistant based on Microsoft’s Azure AI cloud platform to help software developers write code.
However, Tandon said there are legal concerns around the validity of these tools and conflicts and infringements they may raise. “While we explore internal usage of generative AI, legal issues around the field are still unresolved. In our industry, we work for hire—the intellectual property (IP) for what we create belongs to our clients.
With tools like Copilot, it’s not very clear as to whom the IP of the created code lies. We’re therefore being very cautious, and we’ve limited the use of these tools to only a bunch of researchers at our labs until legal issues are resolved amicably," he said. Zensar reported a stable but conservative September quarter, in line with the entire information
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