The members of a community of any type want to feel like they’re involved, connected and part of something that’s genuinely unique and valuable. That’s certainly true of the communities that support nonfungible token projects.
And it’s not just about a “warm and fuzzy” feeling. A healthy, engaged community can not only provide valuable feedback and long-term investors for NFT project leaders, but its members can also generate buzz, leading to increased demand and, optimally, driving up the value of their investments. Through their own initiatives, they can even grow the project’s ecosystem.
Without a doubt, creative and conscientious NFT project leaders who work to foster an enthusiastic community can create a circle of mutual, ongoing benefit. Below, 12 members of Cointelegraph Innovation Circle share practical, effective tips to help NFT project leaders launch strong, build an engaged community, and grow and prosper together.
We are in a bear market that’s being driven by a period of low liquidity. Try to ensure that your NFTs really have an emotional pull and are not simply cash grabs. You can tell when an artist has spent many hours making a real piece of art, versus something that’s been whipped up quickly and hyped up. Obvious cash grabs will quickly fall by the wayside. – Zain Jaffer, Zain Ventures
For NFT projects, continuous engagement is key. Offer exclusive content, host community events and solicit feedback for project direction. Authenticity and consistent communication build trust and keep your community invested in the project’s long-term vision. – Tomer Warschauer Nuni, Kryptomon
Ensure your community managers have good people skills, that they clearly understand the mission and vision of your NFT project,
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