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Happy Women’s Day 2025: How women investors have evolved in the past few years
women investors make their mark in the financial world, it is important to explore the factors of this shift, the development of their investment strategy, and the wider influence of their increasing presence in shaping contemporary finance.
Increased Financial Awareness
<div data-placement=«Mid Article Thumbnails» data-target_type=«mix» data-mode=«thumbnails-mid» style=«min-height:400px; margin-bottom:12px;» class=«wdt-taboola» id=«taboola-mid-article-thumbnails-118801710»>One of the main reasons behind the growth of female investors is the heightened emphasis on financial understanding. Throughout the years, women have pursued knowledge in areas such as personal finance, investment strategies and wealth accumulation.
The emergence of digital learning resources for finance, investment-related blogs, webinars and podcasts has simplified the process for women to grasp and engage in the financial market. It made things easier for them to invest.
As per report shared by Business Standard, a substantial 72% of women now make autonomous investment decisions. Specifically, 75% of women aged 25-34 and 70% aged 35-44 are actively managing their financial futures
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Subscribe to enjoy similar stories.Homegrown advertising group RK Swamy Ltd is betting on its integrated marketing model to drive growth over the next few years, combining media, creative and other advertising services even as the ‘Big Four’ agency networks increasingly separate those businesses.“We never did disaggregated media and creative [although] that was an option 20 years ago,” Shekhar Swamy, MD and group CEO of RK Swamy Ltd told Mint in an interview.“How can you disaggregate the two? The media function holds a lot of data, and then when media and creative walk separately, it creates a lot of tension. This is not a sensible model for a client.”RK Swamy’s clients include Magicbricks, Polycab, and several government institutions and PSUs such as LIC.The company reported a 15% jump in annual revenue for FY26 to ₹351.73 crore, while profit before tax and exceptional items rose 30% year-on-year to ₹32.2 crore.
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