On April 20, which also coincidentally marked the birthday of Adolf Hitler, Binance unveiled and shortly after took down its new Twitter emoji due to its resemblance to a swastika.
In now-deleted tweets, both the official Twitter account of Binance and the account of the company's CEO Changpeng Zhao (CZ) shared the new emoji which received a massive backlash.
"Well that was obviously really embarrassing," Binance later said. "We’re not sure how that emoji got through several layers of review without anyone noticing, but we immediately flagged the issue, pulled it down, and the new emoji design is being rolled out as we speak."
However, pointing out a somehow similar incident from the past, when Binance announced it would distribute “GAS” tokens using a banner ad that displayed a six-pointed star, the same shape as the Star of David back in 2017, some users claimed it is "a lot to be just a coincidence."
"Swastika, GAS written on a David star, all on Hitler's Bday, that's a lot to be just a coincidence. Either this is a prank some underpaid staff has made or inside job to damage company image," one Twitter user said.
In their defense, some noted that the swastika means "well-being" in the ancient Indian language of Sanskrit. In Buddhism, the swastika symbolizes the feet, or the footprints, of the Buddha, and is commonly used in Hindu countries.
"If you ever spend some time in Buddhist or Hindu countries, you’ll see variations of this symbol on every corner. People claiming to be multi-cultural, yet view everything through a Eurocentric eye," a Twitter user said.
in their defense… pic.twitter.com/TaudfyBSdi
However, in the West, the symbol is primarily recognized for its use by the Nazi party, responsible for the genocide of
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