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economictimes.indiatimes.com / 1 year ago
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economictimes.indiatimes.com / 1 year ago
economictimes.indiatimes.com / 1 year ago
IPL 2025: Rajasthan Royals, FanCode expand partnership to offer greater access to players, merchandise and more to fans
As per the statement, the collaboration will give fans greater access to the franchise and players, offering behind-the-scenes content and Rajasthan Royals merchandise.
“Our fans are the heartbeat of Rajasthan Royals, and we are always looking for new ways to bring them closer to the team. Partnering with FanCode helps us do just that—giving fans more ways to engage, whether through exclusive content, behind-the-scenes access, or official Royals merchandise,” said Jake Lush McCrum, CEO, Rajasthan Royals.
FanCode Shop will oversee the end-to-end operations of the team’s official merchandise, including designing, manufacturing, marketing, and distribution. The collection will feature official jerseys, accessories, and a wide range of fan apparel including polos, t-shirts, joggers, and shorts. Special customised jerseys, where fans can get names of their favourite player, or their own name printed will also be made available. This initiative aims to offer fans high-quality, affordable merchandise that reflects the Royals’ vibrant identity.
To enhance offline accessibility, a special FanCode Shop kiosk will be set up at WTP Mall in Jaipur, where a dedicated ‘Royals Corner’ will allow fans to explore and purchase official team merchandise in person. In-stadia sales across Guwahati and Jaipur, where Rajasthan Royals play their home matches, will also be facilitated by FanCode Shop.
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Riyan Parag to lead the franchise;
Sanju Samson, Rajasthan Royals’ regular captain, will hand over the reins to 23-year-old all-rounder Riyan Parag for the first three games of Indian Premier League (IPL) 2025 as he continues to recover from a finger injury sustained during India’s fifth T20I against England in Mumbai last month.
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