It's game on: IPL Ad revenues may cross Rs 6,000 crore this year
For IPL 2025, the company has set a revenue target of ₹4,500 crore, up from an estimated ₹4,000 crore earned across TV and digital platforms last year. It has already secured 12 sponsors across multiple categories for the tournament.
Media buyers also estimate that the 10 IPL teams could collectively earn up to ₹1,300 crore in team sponsorship revenues, with major franchises like Mumbai Indians, Chennai Super Kings, Gujarat Titans and Royal Challengers Bengaluru potentially earning between ₹100 crore and ₹150 crore each.
Most IPL team sponsorship assets are nearly sold out, with each team having between eight and ten sponsors. Brands like Jio and Dream11 have partnered with multiple IPL teams.
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