Landlord Go moves beyond real estate simulators with NFTs and metaverse
Reality Metaverse recently released a collection of 2000 NFTs linked to properties and buildings in Landlord Go: Trade Real Estate, enabling holders to receive 30% of revenue from the game.
UK-based Reality Games made a name for itself in the mobile gaming industry through the enduring success of Landlord Go. Now, the company has launched Reality Metaverse, a subsidiary hoping to become something else: the bridge between ‘real life’ and ‘metaverse,’ where web2 and web3 players co-exist.
The plan has been in the works since at least 2021, but its real-life linked NFTs have taken a giant leap forward in recent months. The game Landlord Go: Trade Real Estate acts as a foundation for the ecosystem, taking the concept of Monopoly as well as Pokemon Go to the next level, enabling players to buy, sell and rent out digital versions of real-life buildings, cities and famous landmarks set in their actual locations.
Since its launch, Landlord Go has received over 7 million players globally, and the franchise has already generated over 30 million downloads. The game is a fully-playable game.
The game allows players to buy, sell or rent real-life properties worldwide, just digitally. So when another player visits a pub in real life that is owned by a user in Landlord Go, they pay the user rent in-game. Recent reports suggest more than 800,000 monthly active users as of January 2024.
The property’s value in-game increases as it gets more real-life visitors. The GPS-powered app, available on iOS and Android, produces a list of more than a billion real-life properties worldwide using big data technology. However, players need to be physically present at locations to buy properties in the said locations.
The game receives more than 10,000
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