Livemint is India's Fastest-Growing News Website in August 2023: Press Gazette
Livemint, the official website of Mint, the award-winning business and financial daily published by HT Media Group, has emerged as the fastest-growing news website in India. It recorded a 41% year-on-year increase in the number of page visits, according to Press Gazette's August 2023 ranking of the top 50 news websites in the world. The report also ranked Livemint as the third fastest-growing news site globally.
Publisher of popular editions, including the weekend magazine Mint Lounge and the personal wealth brand Mint Money, Mint consistently invests in in-depth reporting, data analysis, and top-notch journalists and expert columnists to power readers' personal growth. In July 2023, the publication unveiled #AskBetterQuestions, a fresh brand campaign centered around the idea of asking better questions to drive progress. This aligns with HT Media Group's mission to empower, engage, and entertain millions through trusted content every minute, every day.
The digital campaign aims to empower readers with thought-provoking ideas and commits to maintaining high reporting standards that address the questions in the minds of the audience. Mint started its journey with an exclusive collaboration with The Wall Street Journal and was also India's first newspaper to be published in the Berliner format. The editorial coverage and style of presentation is noted for its refreshing clarity and accessibility—facets that have redefined Indian journalism.
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