—Avantika Bhuyan A few years ago, when YouTube bet big on vertical videos and Instagram Reels entered our lives, the vertical video format became the norm for smartphone users. Creators have been innovating with the format ever since. One Instagram handle—The Vertical Cinema—has brought the vertical touch to some of my most cherished movies.
Imagine Interstellar, Veer-Zaara, Tamasha, Dil Se.. made vertical? The shots in The Vertical Cinema’s reels feel immersive and offer a new way of looking at these much-watched films. You can even message the handle and request to see vertical shots of your favourite movies.
In five months, the handle has close to 80,000 followers, an indication of how the format clicks with many of us. —Nitin Sreedhar Also read: A restaurant in Rishikesh offers a taste of food of the gods Is there such a thing as too much mango ice cream? I don’t think so. Mumbai’s Maska Bakery offers a cup full of indulgence with mango ice cream, aam panna sorbet mixed with cubed aam papad, topped with fresh mango pieces and a crisp piece of rose cookie.
Yes, that’s a mouthful. There’s the sweetness of the ice cream balanced with the sour kick of sorbet and the layers of texture from the chewy papad and the crunchy rose cookie. The only downside is that it is not part of the regular menu.
They offer it during pop-ups. Maybe that’s a good thing—to avoid going overboard with mango and sugar. Good things come to those who wait, and this is the summer party of ice creams.
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