NFO Alert: Kotak Mahindra Mutual Fund launches Kotak Consumption Fund; all you need to know

livemint.com:

KMAMC said, “With the launch of Kotak Consumption Fund, we are offering a window for our investors to be a part of the country’s fast-evolving consumption story. It’s about tapping into the shift from basic to smart - from analog to digital, from feature phones to smartphones, and from single-brand to multi-brand retail choices.

This change reflects not just a change in buying capacity, but also a shift in aspirations. We offer this fund for our investors who want to be a part of the country’s growing consumption story and are looking for resilient sectors." The investment objective of the scheme is to generate long-term capital appreciation from a portfolio that is invested predominantly in equity and equity-related securities of companies engaged in consumption and consumption-related activities.

However, there is no assurance that the objective of the scheme will be achieved. According to Devender Singhal, EVP, KMAMC, “Country’s consumption story is still unfolding.

The consumption potential is driven by our country’s rising income, strong digital revolution, unique demographic makeup, and changing consumer trends. The Kotak Consumption Fund offers investors an avenue to participate in our nation’s aspirations, targeting investments in the opportunities within the resilient consumption sector." Investors can invest under the scheme with a minimum investment of ₹5000 per plan/option and in multiples of Re 1.

There is no upper limit for investment. Under normal circumstances, the asset allocation (% of net assets) of the scheme’s portfolio will be as follows:Indicative allocations (% of total assets)MinimumMaximumEquity and Equity Related Securities of companies engaged in Consumption and Consumption related