According to Dainik Jagran, the pre-release collection includes Rs 640 crore from theatrical rights alone, which were sold across multiple regions. Andhra Pradesh and Telangana lead the pack, contributing Rs 220 crore, followed by Rs 200 crore from the northern markets, Rs 50 crore from Tamil Nadu, Rs 30 crore from Karnataka, and Rs 20 crore from Kerala. The film's overseas rights fetched an impressive Rs 140 crore.
Non-theatrical rights also played a crucial role in reaching this milestone. Netflix acquired the digital streaming rights for Rs 275 crore, while music rights were sold for Rs 65 crore, and satellite rights fetched Rs 85 crore. Altogether, non-theatrical deals contributed Rs 425 crore to the total pre-release earnings.
Directed by Sukumar and produced by Mythri Movie Makers, Pushpa 2 continues the gripping saga of Pushparaj, the character that earned Allu Arjun a National Award for Best Actor in Pushpa: The Rise. The film also stars Rashmika Mandanna, Fahadh Faasil, and a talented supporting cast, including Sritej, Anasuya Bharadwaj, Priyamani, and Jagadeesh Prathap Bandari. The film is said to delve deeper into the world of red sandalwood smuggling, with Pushparaj facing new and more dangerous adversaries.
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