Roblox to Allow Developers to Charge Players in Fiat Money, Expands Payment Options

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Roblox Corporation has unveiled a series of updates to its gaming and development platform, including a change in its payment policies.

In a move aimed at broadening its appeal and attracting more developers, Roblox will now permit developers to charge players in fiat money rather than its traditional virtual currency, Robux.

The announcement was made during Roblox’s annual developer conference held in San Jose, California.

According to Roblox CEO and founder David Baszucki, the new policy will initially roll out on desktop platforms later this year, with plans to extend it to other platforms in the future.

In addition to this policy shift, Roblox has also revealed a new partnership with Shopify.

The integration will allow players to purchase physical merchandise from within the digital Roblox experiences.

The company plans to pilot this feature with select creators, brands, and e-commerce partners before expanding it more broadly early next year.

The move aims to enhance the Roblox ecosystem by linking virtual experiences with real-world products.

Developers on the platform stand to benefit from a new revenue-sharing model introduced alongside these updates.

Under the new system, the share of revenue developers earn will vary depending on the price of their paid experiences.

For instance, experiences priced at $9.99, $29.99, and $49.99 will result in revenue shares of 50%, 60%, and 70%, respectively.

This tiered approach is designed to incentivize developers to offer a wider range of paid content on Roblox.

Roblox’s stock had surged