Shimla hotels grapple with Aug travel disruptions

livemint.com:

₹15,000-20,000 has fallen to ₹11,500 for the coming weekend and the subsequent week. Similarly, the Oberoi-owned Wildflower Hall, known for its rack-rate of ₹50,000 per night for the most affordable room without taxes, is now available at a 36% lower rate of ₹32,000.

According to travel operators, Himachal Pradesh was witnessing high tourist footfall this year, with Shimla maintaining pole position. However, unrelenting rains and floods took a toll on the state’s tourism resulting in a 5-10% fall in occupancy across all tiers, including value, premium and luxury hotels.

Given prevailing travel sentiments this season, some travellers are shifting focus to alternative locations such as Munnar, Coorg, Coonoor, Kodaikanal, Ooty, and the North East. Also, there is growing interest in safaris, outdoor camping, trekking, and easily accessible nearby destinations, said Rajeev Kale, president and country head of holidays, MICE and visas Thomas Cook (India) Ltd.