Skills for All: Bertelsmann Investments hosts Eruditus’ CEO for a Brunch Labs podcast on Building the world’s largest skilling platform, together!
For Eruditus, a prominent player in bringing forward a host of exciting executive education solutions, this shift towards online learning had a unique catalyst — Bertelsmann India Investments (BII). When Eruditus and BII first engaged in conversation, Pankaj Makkar, Managing Director of BII, recognized the extraordinary potential within Eruditus's business model. But then there was a problem.
At that point in time, Eruditus primarily was a classroom business with strong partnerships with renowned global universities such as INSEAD, Wharton, and Kellogg. While this offline approach was a challenge, Eruditus’s drive and innovation piqued Makkar’s interest. Makkar's message to Eruditus was unequivocal: «To unlock real growth and scalability, you need to embrace the online realm,» shared Ashwin Damera, CEO and Co-founder of Eruditus.
A year and a half down the road, when Eruditus reached out for a second meeting with BII, Makkar was in for a surprise.
Eruditus had transformed into a scalable online business, and was innovating and expanding in all quarters. Eruditus had embraced Makkar's feedback wholeheartedly, placing their trust in BII's wealth of global education knowledge which was reflected in their substantial partnerships with multinational giants. It was a pivotal moment that signified a significant turning point in Eruditus's journey of evolution with BII.
The progress that Eruditus had made within just a year and a half was immense and the numbers spoke for this astounding shift.
