Skoda looks to tap lucrative sub-4 mtr segment with compact SUV Kylaq
Skoda is looking to get into the high volume segment in the Indian market as it gears up to drive in all-new compact SUV Kylaq in India, according to a senior company official. The company, which currently sells four models in India, plans to drive in the sub-4 meter model early next year to compete with the likes of Maruti Suzuki Brezza, Hyundai Venue and Kia Sonet.
Skoda has invested around 250 million Euro on the Kylaq project enabling a 30 per cent increase at its Chakan (near Pune) based manufacturing plant.
The sub-4 meter vehicle segment has witnessed robust growth in recent years and currently accounts for nearly 30 per cent of the overall passenger vehicle sales annually.
In an interaction with PTI, Skoda Auto India Brand Director Petr Janeba said that despite stiff competition, the segment is still growing supported by government policies and the GST structure.
«We do believe that this segment is twice as big as compared with the segments where we are present today...so the volumes coming out should also be twice as our current sales,» he said.
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