Small towns see robust hiring
While the smaller towns and cities are seeing thriving demand for manpower with many companies ramping up their presence to meet rising consumer demand, job creation remains muted in the metros as companies tread cautiously amid macroeconomic and geopolitical headwinds, according to staffing companies such as Teamlease Services, Xpheno and Foundit.
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Data from Xpheno echoes the trend. It showed a near twofold jump in entry-level white collar jobs in small towns in October compared with a year earlier.
A mix of factors, including penetration of banks and financial services companies into new and unbanked regions, growth in ecommerce and retail sales, and demand for frontline workers in manufacturing sectors such as auto, electronics, and smartphones is driving this trend, according to executives at staffing firms.
«Many companies are looking to expand beyond the metro cities, leading to a rise in demand for talent, which is in short supply,» said Kartik Narayan, chief executive, staffing, at TeamLease Services. «There is a huge push for personal
