Spotify has unwrapped its annual campaign for 2023, revealing the most-streamed artists, albums, songs, and podcasts. Taylor Swift takes the spotlight as Spotify's most-streamed global artist, dethroning Bad Bunny after a three-year reign. Swift has garnered over 26.1 billion streams worldwide since the beginning of the year, making her the top-streamed musician in the U.S. as well.
In celebration, Spotify has placed 21 puzzle pieces on billboards globally, teasing Swift's achievement. The platform offers personalized stats for users, showcasing individual top artists, genres, songs, podcasts, and minutes listened to. The Wrapped experience introduces new features, including «Me in 2023» characterizing users' streaming habits and «Sound Town,» matching listeners to cities based on shared artist affinity.
Spotify Wrapped 2023 is not confined solely to the Spotify mobile app. As is customary, you can download the app at Spotify.com/Wrapped, ensuring you have the latest version required for accessing Wrapped. This year, Spotify has expanded accessibility by making Wrapped available on both desktop and mobile platforms, accessible at Spotify.com/Wrapped.
The year's most-streamed song globally is Miley Cyrus' «Flowers,» amassing an impressive 1.6 billion listens. For the second consecutive year, Bad Bunny's "Un Verano Sin Ti" secures its position as the most-streamed album worldwide. In the realm of podcasts, «The Joe Rogan Experience» maintains its popularity, reigning as the most-listened-to podcast for several consecutive years. Following closely are other favorites, including «Call Her Daddy,» «Huberman Lab,» «Anything Goes with Emma Chamberlain,» and «On Purpose with Jay Shetty.»