The reason old Bollywood movies like 'Gangs of Wasseypur' and 'Maine Pyar Kiya' are back in theaters
big screen to surprising success — from the 2012 hit "Gangs of Wasseypur" full of blood, gore and revenge to the romantic «Laila Majnu» that had a lacklustre run when it was first released in 2018. According to trade experts and exhibitors, this is a good way to fill up the halls and recover money as those who loved watching these movies or missed them at the time of their release seem keen for the big screen experience.
«It's beneficial for exhibitors, and whoever holds the right to the film also earns money. For instance, when 'Laila Majnu' and 'Rockstar' were released, they didn't do well but this generation loved these films.
»The average occupancy for 'Laila Majnu' was 40 per cent all over India. In some properties in Mumbai, it registered over 80 per cent occupancy," trade analyst Atul Mohan told PTI, adding that he is confident that «Gangs of Wasseypur» will be immensely loved.
While «Stree 2» is doing well at the box office with earnings crossing over Rs 600 crore globally, the year was not that good for big budget, star-led vehicles like «Fighter», «Maidaan», «Bade Miyan Chote Miyan», «Sarfira», and «Auron Mein Kahan Dum Tha». «Kalki 2898 AD», «Munjya», «Stree 2» and «Crew» were other handful exceptions to the poor run of Hindi cinema in theatres.
This month alone has witnessed a wave of re-releases of films, some of which are already available on streaming platforms. The films returning to theatres include romance dramas like Salman Khan's "Maine Pyar Kiya" (1989), «Rehnaa Hai Terre Dil Mein» and
