Viacom18, the official broadcast and digital partner for Paris 2024, announced the biggest Olympics presentation yet in India, with 20 concurrent feeds and a roster of Olympians, starting July 26, 2024, across the Sports18 Network and for free on JioCinema.
The network has lined up former champions across multiple sporting disciplines to amplify the best Olympic presentation ever. It also launched its campaign film ‘Dum Laga Ke… Haisha’.
For the first time, Olympics coverage in India will be presented across 20 concurrent feeds on JioCinema for free, allowing fans to catch their preferred action and Indian performances at the Olympic Games anytime, anywhere, on their preferred device.
The presentation will have 17 sports-wise feeds and three curated feeds, all available in 4K. The curated feeds will include an India feed in English, Hindi, Tamil, and Telugu, which allows viewers to catch all the action from the Indian contingent as it unfolds on-ground.
A Women Athletes feed will exclusively capture the journey of women Olympians for the entire edition. The curated feeds will also feature a Global Action feed in English and Hindi, thus allowing viewers to track the finest athletes in the world in action at Paris 2024.
On linear platforms, Sports18-1, Sports18-1 HD, and Sports18-2 will run India-focused feeds, and Global Action will be available on Sports18-3. Sports18-1 and Sports18-1 HD will present the games in English, with Tamil and Telugu available on the language button. Sports18-2 will offer Paris 2024