Want to Quit Your Job or Dump a Boyfriend? Hire Celebrities to Break the News
The morning of her wedding, Jessica Van Wagnen was primping in her bridal suite in Scottsville, N.Y., when her sister interrupted to insist she watch a video right away. Van Wagnen turned to her phone and saw none other than her favorite reality-show star, James Kennedy of “Vanderpump Rules," with a personalized message to her, the bride. “I heard you had a crazy time in New Orleans," Kennedy said in the video.
“Don’t worry, you looked great, and you did not look slutty, like a slutty skeleton." The message came via Cameo, an app on which celebrities sell videos and messages tailored to fans, commonly for birthdays or other milestones. In an era when it’s now possible to outsource our most sensitive communications, such as using ChatGPT to write wedding vows, all sorts of topics are being transmitted via Cameo videos, including job resignations, breakup talks and apologies. Months earlier, Van Wagnen, 31, a project manager at a payroll company, had her bachelorette trip to New Orleans.
There, her sister, Courtney Gramza, called her a slutty skeleton during a drunken tiff. The comment had remained a sore spot. Van Wagnen understood the video as her sister’s mea culpa—and it worked.
“Now I just find it to be like the funniest thing in the world," she said. Cameo users can select from a grab bag of celebrities, such as musician Kenny G, singer LeeAnn Rimes or “Succession" star Brian Cox; Melissa Etheridge has been an option. Others are a few paces from the limelight, including former White House press secretary Sean Spicer.
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