WhatsApp displays 3D anamorphic installation at Gateway of India, showcases privacy features
WhatsApp has reportedly unveiled its most recent privacy initiative with an interactive 3D anamorphic exhibit positioned at the Gateway of India in Mumbai. This distinctive exhibit demonstrates WhatsApp's privacy measures and controls in a visually enthralling approach.
As per Business Today, this installation represents the debut application of 3D anamorphism at the Gateway of India. It converts this renowned landmark into a digital marvel, effectively illustrating how WhatsApp's privacy features work together to create a safe space for private messaging.
Achieved through creative storytelling and the integration of locally significant symbols of Mumbai - like the iconic kaali-peeli taxi, the red post box, the classic street lamps, and the symbolic pigeons of the Gateway of India - the installation unites these elements, reported the publication. As per the media reports, incorporating elements such as end-to-end encryption, two-step verification, silence unknown callers, and disappearing messages, the exhibit tells the story of a WhatsApp message's journey between sender and recipient, unaffected by any intermediary disruptions.
The Gateway of India exhibit is an essential component of WhatsApp's global privacy initiative, originally unveiled in June, adds the report. This effort has materialized across multiple platforms – social media, digital interfaces, broadcasting channels, print publications, and billboards – throughout India.
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