In Pilibhit, where the initiative first began, the task of turning stray cattle into beacons has proven both bold and challenging, with obstacles as formidable as the animals it aims to protect. On three key highways—Bareilly-Haridwar NH-74, Pilibhit-Basti NH-730, and Bhind-Lipulekh NH-731—teams of workers attached reflective tapes to 450 stray bulls. The project, costing Rs 400 per animal, was designed to increase visibility, especially for those with black coats that tend to blend into the night.
The initiative’s success is largely attributed to the active support of local villagers. “It’s an ambitious project,” said Virendra Singh, the assistant regional transport officer leading the effort. Villagers not only backed the initiative but also funded much of its cost.
However, the process was far from smooth.
Field teams faced significant risks, as they lacked protective gear and tranquilization tools, leaving them vulnerable to potential attacks from the very animals they were attempting to protect.
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