'Winners and losers': The world of coffee is being reordered by EU laws to stop cutting of forests
New European Union rules aimed at protecting dwindling forests are reordering how the world gets its coffee
BUON MA THUOT, Vietnam — Le Van Tam is no stranger to how the vagaries of global trade can determine the fortunes of small coffee farmers like him.
He first planted coffee in a patch of land outside Buon Ma Thuot city in Vietnam's Central Highland region in 1995. For years, his focus was on quantity, not quality. Tam used ample amounts of fertilizer and pesticides to boost his yields, and global prices determined how well he did.
Then, in 2019, he teamed up with Le Dinh Tu of Aeroco Coffee, an organic exporter to Europe and the U.S., and adopted more sustainable methods, turning his coffee plantation (field) into a a sun-dappled forest. The coffee grows side-by-side with tamarind trees that add nitrogen to the soil and provide support for black pepper vines. Grass helps keep the soil moist and the mix of plants discourages pest outbreaks. The pepper also adds to Tam's income.
“The output hasn’t increased, but the product’s value has,” he said.
In the 1990s, Tam was among thousands of Vietnamese farmers who planted more than a million hectares of coffee, mostly robusta, to take advantage of high global prices. By 2000, Vietnam had become the second-largest producer of coffee, which provides a tenth of its export income.
Vietnam is hoping that farmers like Tam will benefit from a potential reordering of how coffee is traded due to more stringent European laws to stop deforestation.
The European Deforestation Regulation or EUDR will outlaw sales of products like coffee from December 30, 2024, if companies can't prove they are not linked with deforestation. The new rules don't just seek to reduce risks of illegal
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