Woloo signs Harmanpreet Kaur to uplift women's hygiene dignity in India on International Women’s Day #harwomanday

livemint.com:

~ This is in alignment with the brand’s vision of becoming India’s most searched tech enabled loo-discovery mobile app that helps women to locate the nearest clean, safe and hygienic washroom In India when they are on the move ~Woloo aims to onboard 2.5 Lakh (Quarter Million) Woloo assured washrooms in next 3 years providing hygiene dignity to 1 Million users (predominantly women) ~ Woloo is bringing up this issue, because It Matters as the numerous challenges and struggles an Indian woman faces, can only be felt by another woman and Harmanpreet Kaur embodies empowerment, inspiration and strength ~ Ab har din hoga #harwomanday Mumbai…March 8, 2024…Woloo, a pioneering loo discovery tech-enabled platform proudly announces Harmanpreet Kaur, Captain of Indian Women’s Cricket Team & Mumbai Indian IPL team as Brand Ambassador on International Women’s Day to address the critical issue of washroom hygiene for women in India. This partnership endeavours to raise awareness about the significant challenges confronting women due to the lack of timely access to clean and hygienic washroom facilities, which pose various health risks.

It also seeks to promote hygiene standards and uphold the dignity of women throughout India. Harmanpreet Kaur's commitment to empowering women perfectly complements Woloo's mission, and together, they aspire to make a meaningful impact on International Women's Day and beyond.

Woloo and Harmanpreet Kaur aim to spotlight the obstacles women encounter regarding washroom hygiene and advocate for practical solutions. This collaboration represents a notable milestone in the journey towards enhancing hygiene standards and dignity for women in India.