World EV Day: Electric Vehicle startups on India's mobility evolution, opportunities & challenges
We're talking about September 9, which is more famously now conceived as the 'World EV Day'. The global automotive space celebrates the growing momentum of the EV industry, highlighting the need for sustainable mobility, free of tailpipe emissions. The whispers of the segment have started to transition into choruses, yet, remain restrained by marked challenges.
However, it's no secret that EVs in India, is a rapidly growing segment. Things actually started to pace up with the rollout of schemes such as the PLI (Production Linked Incentive) and the FAME (Faster Adoption and Manufacturing of Electric and Hybrid Vehicles in India) subsidies, which are aimed at making EVs affordable to the masses. The segment has started to shape up yet there are several factors posing as a roadblock in mass EV adoption such as a lack of charging infra, high upfront costs of EVs as compared to ICE vehicles, to state the obvious.
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That said, here's what the startups in the EV space think about the transition, innovation, concerns, opportunities and the challenges that need to be dealt with. Narayan Subramaniam, Co-Founder and CEO of Ultraviolette Automotive, a Bengaluru-based EV maker that last year launched its maiden electric performance motorcycle, the F77, said «We believe the value of electric vehicle technology lies not just in functional use case segments but also in exciting, performance driven segments. We believe the change in mindset towards EV adoption will happen through multiple segments transitioning to electric.»
Sanjay Behl, CEO and Executive Director, Greaves Electric Mobility, talking about the future of EVs, added «This journey
