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OTT platforms are now seeing the value additions that crossovers bring to their marketing strategies to help sustain momentum of their campaigns in the long run," Bosmia said.

NEW DELHI : Medical technology giant GE HealthCare plans to scale up manufacturing in India and has chosen the country as part of its strategy to diversify beyond China, a top executive said. An official announcement on the manufacturing boost is expected soon. “India for India makes sense.

₹79,900, maintaining the same price point as the iPhone 12, launched in October 2020. However, this year, the iPhone 15 Pro models are dearer by ₹5,000, while iPhone 15 Pro Max prices have surged by ₹10,000 across all storage variants. Following the launch, Indian handles on social media platform X highlighted the price disparity of the new iPhone models versus global markets, despite the Made-in-India tag.

Japan’s Inpex has taken another public swipe at the Albanese government’s gas strategy, telling a conference in Darwin the country is a “global outlier” on energy policy and accusing Canberra of “moving the goal posts” on multi-billion-dollar gas investments.

Consulting firm EY said it recently completed a $1.4 billion investment into artificial intelligence, the latest among a series of peers to make a billion-dollar announcement regarding the rapidly developing technology. In addition to the $1.4 billion investment, announced Wednesday, the professional-services company said it has created its own large language model, EY.ai EYQ, and that it would train its 400,000 employee workforce on AI. EY declined to comment on the exact amount it would spend on AI going forward, but said that the amount is more per year than it has spent over the past five years.

SIMPLY SITTING down seems like it should require no expertise or deep consideration. But just as working has become synonymous with being chained to a desk (or kitchen table), sitting has been deemed “unhealthy." While some designers, disrupting convention, are creating standing and treadmill desks that dispense with sitting altogether, there’s a middle ground: so-called “active chairs," that employ a range of strategies to make the act of sitting not so sedentary.

Edited excerpts: What is Infosys’ AI-first approach? We have been working on AI for some time, with a lot of our initial investments in technologies like machine learning and deep learning. So, while a lot of work or the building blocks for AI were already in place, last year, we saw the potential of the foundational models. The AI-first strategy simply means that we are reimagining everything that we do from a business standpoint to incorporate AI.

Attorneys say a former executive and two operations managers for the classified site Backpage

Leaders of the United Auto Workers union are considering targeted strikes at a small number of factories run by each of Detroit’s three automakers if they can’t reach contract agreements by a Thursday night deadline

Wipro on Wednesday announced the launch of its cyber defence centre (CDC) in Dusseldorf, Germany. Wipro’s CDCs globally provide localised support and fulfil customers’ cybersecurity and compliance requirements. This addition takes the number of such Wipro centres globally to 17.

Indian Oil Corp Ltd, Hindustan Petroleum Corporation Ltd and Bharat Petroleum Corp Ltd – for their tenders for procurement of LPG cylinders. Under the eligibility criteria of the tenders, cylinder manufacturers having common business ownership or management, including sister companies, could submit only a single bid. This was challenged by a batch of petitioners led by Silica Udyog India and its sister concerns on the grounds that the eligibility criteria were arbitrary and curtailed the capacity of each manufacturing unit owned by them to independently participate in the tender process.

By Davide Barbuscia

Investors seeking exposure to U.S. companies with high free cash-flow yield and dividend growth have a new option from Amplify ETFs.

Americans with at least $1 million in investable assets are generally pretty good at managing their long-term financial future according to a new survey.

KIT Global, a leading digital marketing agency with over 20 years in the space, has recently entered this market. We caught up with KIT Global’s CEO Pavel Yurovitskiy for a chat on the future of digital marketing, and its plans for India.Economic Times: An overview of KIT Global’s journey and its positioning on the global stage.Pavel Yurovitskiy: Kit Global has made significant strides in the global digital marketing arena.

The IMF said in an update to its Global Debt Database that the world's total debt to-GDP ratio fell last year to 238% from 248% in 2021 and 258% in 2020. But the decline for the past two years, driven by strong growth and stronger-than-expected inflation, has recouped only about two thirds of the COVID-induced spike in global debt. The ratio remains well above the 2019 level of 238% of GDP.China has played a central role in increasing global debt in recent decades as borrowing outpaced economic growth, and its debt burden has defied the moderating trend, growing to 272% of GDP in 2022 from 265% in 2021. Those levels are similar to the United States, which saw its total debt-to-GDP ratio fall to 274% in 2022 from 284% in 2021, according to the IMF report. The world has been on a debt «rollercoaster» for three years, but debt is likely to rise again over the medium-term, and the IMF urged governments to adopt strategies to help reduce debt vulnerabilities — both in public debt, household debt and non-financial corporate debt. «The rebound of real GDP growth is fading.

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Stellar Lumens (XLM) price action is hitting the deck, after a disappointing -8% market reaction to the release of the 'Real World' campaign by the Stellar Organisation in collaboration with Idris Elba.

Binance.US Chief Executive Officer Brian Shroder has left the crypto trading platform and been replaced on an interim basis by Chief Legal Officer Norman Reed, according to a company spokesperson.

UPI, debit, and credit cards, direct-to-bank, via QR code scans, buy-now-pay-later, wallet, and link-based payment options. The Payment Lounge is underpinned by PhiCommerce’s omnichannel payment platform PayPhi - a one-stop solution that serves businesses' diverse payment needs across both online and offline channels.

telecom carriers— Reliance Jio, Bharti Airtel and Vodafone Idea have completed the Telecom Commercial Communications Customer Preference Regulations (TCCCPR) trials for voice and are readying a strategy to implement the regulatory framework. «The framework is already ready. Trials have been done, and very soon it (TCCCPR) will be rolled out.