When considering Web3 partnerships, the background and perspective of the evaluator may lead to blind spots. Traditional companies and investors may know the business fundamentals and financial metrics to examine but be unclear on industry-specific “must-haves” such as necessary tech capabilities and a committed fan base. Industry insiders, on the other hand, may be impressed by a potential partner’s community presence and the features they promote but overlook the health of the financial and advisory foundations.
To ensure a profitable partnership that brings value to both parties and to end-users, it’s essential to examine both the big picture and the telling details. Below, 17 members of Cointelegraph Innovation Circle share tips for companies and individuals engaged in evaluating a potential Web3 partnership.
Too often, companies will rush to partner in the hopes of doubling their chances of success. However, industry leaders should remember that their company also inherits any potential shortcomings in these scenarios. That’s why it’s important to conduct a full quality assessment prior to integrating any new solution. Blowback from a poorly vetted partner can do more damage than market volatility. – Oleksandr Lutskevych, CEX.IO
When considering Web3 partnerships, companies should evaluate potential partners’ technical expertise, security measures and track record. Additionally, analyzing their on-chain activity can reveal the actual product or dApp engagement, allowing companies to understand the partnership’s benefits better and make informed decisions. – Tomer Warschauer Nuni, Kryptomon
Investigate the reputation and track record of the potential partner in depth, as well as their participation in the Web3
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