jobs but it will also create new positions, the head of Adecco, the world's biggest temporary staffing agency, told AFP.
From meteorologists to lawyers and screenwriters, generative AI capable of creating content — such as the chatbot ChatGPT — could change the contours of many professions.
But it will also create new positions, according to Denis Machuel, the chief executive of Zurich-based Adecco.
— How will AI disrupt the world of work? -
Machuel: «It's probably the largest disruption and revolution that we've seen in decades. It's going to be massive. And let's be clear, no one really knows or can really anticipate with a precise view what's going to happen in the next five years.
»All this productivity enhancement helps people do more but also destroys some of the jobs people are doing. There is definitely an element of jobs being created and jobs that are being destroyed. We've seen that with the internet, with digitalisation.
«What we've seen in the past tells us that there is more or less a balance between the two.
»Technology brings a lot of better understanding of interaction between people and markets but it also brings complexity. And that complexity requires more people to deal with it.
«GenAI will bring productivity on one side but it will also bring more proof-points, more data, more ways of looking at relationships, products and services. And for all these, we need people.»
— Are some jobs more at