Films delayed due to political pressure pile up, increasing costs and potential revenue loss
Subscribe to enjoy similar stories.Two major films – Salman Khan’s Maatrubhumi and Vijay’s Jana Nayagan have been delayed indefinitely over the past few months as political pressures hold off certification and theatrical showcasing, adding to the inventory of unreleased films in India.The former film, previously titled Battle of Galwan, was to have been released in April, and is fighting a China angle as the government softens its stand towards the neighbouring country. Lead actor-turned-politician Vijay’s film was to have been released in January but has faced intense scrutiny and certification issues ahead of assembly elections in Tamil Nadu.Such delays for films have been seen earlier, adding to costs and expenses, disrupting OTT showcasing, and even having to be majorly re-edited or not released at all.
Films including Padmaavat, Udta Punjab and Lipstick Under My Burkha underwent extensive scrutiny before they were released.“From a cost perspective, the impact can be significant,” said Bhuvanesh Mendiratta, managing director of Miraj Entertainment Ltd. “Delays increase interest costs, marketing re-spends and opportunity loss, while re-editing or reshooting adds further financial pressure.
For mid-to-large budget films, this can translate into losses running into several crores, especially if release windows are missed or campaigns need to be restructured.”Filmmakers typically follow a structured and legal route if the Central Board of Film Certification asks for cuts or changes. Alay Razvi, managing partner of Accord Juris, said they first appeal to the Film Certification Appellate Tribunal under the Cinematograph Act, though the outcomes vary and delays mount.Many approach the high courts or the Supreme Court,
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