Private golf-club membership has long been the sign of having arrived at a certain enviable level of comfort. To join a country club where they know your name, your favorite drink and your preferred tee time is the stuff of many golfers’ dreams. Yet for many golfers these days, the whole idea of being tied to one club and one course feels limiting.
In an era where you can work from anywhere or bounce from place to place with Airbnb, why shouldn’t golf-club memberships be just as mobile? That is the selling point of a number of businesses that let golfers book tee times at selected courses without being a regular member. In many cases, you pay the business a single membership fee—about what you would pay for a regular club membership—and then you can play at a number of courses that the business has arrangements with. That means you don’t need to pay membership fees at those individual courses—which might run thousands of dollars apiece to join, then more annually—just a fee for every round you play.
A need for green The pent-up demand for travel after Covid-19 has proved a boon to these mobile country clubs. Golfers love to be on the road, to experience new courses, to meet different people and to connect with like-minded enthusiasts—with no need to be tied to one facility, one routine, one destination for a monthly dues check. Each of these clubs has a different twist to the model it offers.
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