


Hotel chains check into AI world to optimise costs, boost services
Hotel chains in India say they are leveraging 'cutting-edge' AI technologies to enhance customer service, streamline operations, and amplify overall guest experience.
Tata Group backed Indian Hotels Company (IHCL) said it has successfully piloted a robot assistant at its Ginger hotel at Mumbai Airport, setting the stage for 'a new era of hospitality.'
IHCL said the robot assistant will also offer room services, such as delivering amenities, providing information about hotel facilities, concierge services, and assisting with in-room dining requests. “One of our key implementations is the IHCL Response Assistant (IRA), a 24/7 AI-powered chatbot that enables seamless room bookings, minimizes navigation, and reduces the need for phone-based customer support,” said an IHCL spokesperson. “A range of AI interventions is already yielding positive impact. Our online bookings and net promoter scores have improved, reflecting the effectiveness of these AI-driven enhancements,” the spokesperson added.
Nikhil Sharma, MD, and COO, South Asia, at Radisson Hotel Group said the chain is piloting AI-driven virtual assistants across select properties, allowing guests to access 24/7 support via QR-code-enabled chatbots that improve response times while optimizing manpower.
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“To further enhance decision-making and operational efficiency, we are leveraging advanced tools like Gemini, which enable us to search and analyse multimodal data across multiple cloud platforms,” said Sharma. “Many of our hotels feature smart