In charts: Why India's foreign tourist numbers are set to disappoint in 2025
Subscribe to enjoy similar stories. It is shaping up to be another difficult year for India’s tourism industry. Foreign tourist arrivals (FTAs) have struggled in the first nine months of the year and may once again fall short of pre-pandemic levels.
The reasons are familiar—high costs compared with peer destinations, inadequate infrastructure, and lingering concerns around safety and security. This year, however, additional factors have kept—or are expected to keep—foreign tourist numbers subdued. First, a sharp fall in arrivals from Bangladesh, a key source market, following political instability there.
Second, the terrorist attack in Pahalgam, Kashmir, earlier this year. Third, disruptions in flight operations due to IndiGo cancellations during the peak travel month of December. All this comes at a time when several Southeast Asian countries, often cheaper and more tourist-friendly, have seen strong growth in foreign tourist numbers.
India recorded a 12% decline in foreign tourist arrivals in the first nine months of the year (January-September), compared to the previous year. The number stood at 6.18 million, according to the latest data shared in the Lok Sabha earlier this month. Usually, foreign tourist arrivals account for 30% of the arrivals in the last quarter, buoyed by the holiday and vacation season.
If these past trends are anything to go by, the year may end with 8.7-8.8 million foreign tourist arrivals. This will be lower than nearly 10 million arrivals in 2024 and the pre-pandemic levels of10.9 million in 2019.
During the pandemic, arrivals collapsed 74.9% in 2020 and then 44.4% more in 2021.