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IPL 2023 ad revenue crosses ₹10,000 crore | Mint Primer | Mint
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The 2023 Indian Premier League saw a staggering ri... moreThe 2023 Indian Premier League saw a staggering rise in advertising revenue, reaching ₹10,120 crore.
This was driven by increased participation and spending in fantasy sports platforms, as well as the growing fan engagement with the premier cricketing event. The video explores these trends and how they are shaping the future of the sport and its profitability.The video explores these trends and how they are shaping the future of the sport and its profitability.
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