JioCinema partners ShareChat to provide short-form content for Olympics 2024
ShareChat has partnered with Viacom18-owned streaming platform JioCinema to offer exclusive short-form multilingual content related to Paris Olympics 2024 from July 26 to August 11, 2024.
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Through short-form content, ShareChat and JioCinema aim to celebrate Olympic spirit, delivering games' best moments in regional languages, and providing insights from sports legends and commentators through studio clips. Viacom18 is the official media rights owner of Paris Olympics 2024.
Announcing the partnership, Gaurav Jain, Chief Business Officer, ShareChat & Moj, said, «We're thrilled to partner with Jio Cinema to bring official Olympics content to our vast user base, celebrate the spirit of the games, and cheer for the Indian contingent. By offering content in multiple regional languages, ShareChat and Moj have become the go-to destinations for sports content and fandom, allowing Indians to engage with Team India's journey like never before.
The widespread consumption of short videos has revolutionised the way we engage with content, and ShareChat is proud to offer a platform that caters to this demand. Blending content, culture, and community, ShareChat and Moj are slowly pivoting how marketers can use their creative imagination to build meaningful connections with their audiences."
“The partnership with ShareChat and Moj is a significant milestone in our
