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Likes, stocks and shares: Influence of TikTok over younger investors grows
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investmentweek.co.ukAccording to research from Hargreaves Lansdown, the use of Reddit for investment ideas among 18–34-year-olds has jumped from 17% in 2021 to 26%, and reliance on TikTok as a financial information source has increased from 12% to 20%. Meanwhile, gen Z and young millennials have simultaneously reduced their exposure to websites of financial companies when looking for information on stocks, bonds and funds. In 2021, 43% of 18–34-year-olds surveyed used financial websites, a number that sits at 29% three years later. Court date set in FCA 'Finfluencers' trial HL's head of money and mark...
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