
Mexico's gain at USA's loss: U.S tourism takes a hit as Canadians ditch cross-border trips over trade war, opting for Mexico's beach getaways instead
Cross-border travel is dropping sharply, as per surveys, which is impacting tourism revenue and triggering ad campaign adjustments.
Why are Canadians avoiding U.S. travel?
The United States is avoided by more Canadians «without even a connection or layover.»
The boycotts over President Donald Trump's trade war have hurt cross-border travel and forced travel boards to rework their advertising campaigns.
Last month, Michael Mortensen wanted to spend two weeks in Hawaii with his family, but his sense of patriotism prevented him from doing so, as per a report by NBC News.
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The urban planner and development consultant from Vancouver stated that he will not invest funds south of the border as long as President Donald Trump «levies idiotic tariffs and rains chaos» on both Canadians and Americans.
The 58-year-old Mortensen had set aside roughly $10,000 for lodging, meals, and entertainment, but he is now looking into other options that avoid the United States «without even a connection or layover,” as per a report by NBC News.
He went on to say that he sent letters outlining his choice to the governor of Hawaii and the state's tourism board.
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Donald Trump's intensifying trade war with America's closest trading partners and allies is causing more than just stock market tremors and retaliation from Beijing, Brussels, and Ottawa.
How big is the impact on U.S. tourism?
It is also causing a backlash among regular customers on the other side of the northern border. According to a survey conducted last week by Canadian market researcher Leger, 59% of Canadians stated they are less likely
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