Microsoft, Nvidia, the tech giants taking a quieter approach to Trump
Jensen Huang, CEO of chipmaker Nvidia, slipped into the White House to meet President Donald Trump for the first time. There was no fanfare, and he left without a single public photo taken of the two.
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Two weeks earlier, Microsoft CEO Satya Nadella had lunch with Trump at his Mar-a-Lago estate in Florida. They dined with little fuss and also barely made the news.
Neither executive joined his big tech contemporaries who stood ramrod behind Trump at his inauguration.
While Microsoft and Nvidia share a quieter approach to Trump, their footprints in Washington are the polar opposite. Microsoft, on the cusp of its 50th anniversary and schooled by its antitrust fight more than two decades ago, is arguably tech's savviest player on policy issues, with a strong lobbying arm and executives who have nurtured contacts in both political parties.
Nvidia is a rookie in Washington. Its profile has grown rapidly in the last few years, thanks to its overwhelming control of the chips that other tech companies need to build big artificial intelligence systems.
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