New AI law will guard rights of content creators: experts
Union IT minister Ashwini Vaishnaw had told ET last week that the government is looking at introducing such an AI law.
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«Specific legislation on this issue will help India find the appropriate balance between enabling technology innovation (through AI) while valuing and protecting news reporting, and artistic innovation,» said Arun Prabhu, partner and head — technology & telecommunication at law firm Cyril Amarchand Mangaldas.
Regulating the use of news and content by AI companies is «a global regulatory and policy hotspot» and India's law can address whether AI platforms can circumvent paywalls, what is considered 'fair' use, how direct and indirect benefits should be shared, credit and attribution, etc., Prabhu told ET.
Vaishnaw had told ET that the government through the new law seeks to secure the rights and sharing of the proceeds among news publishers, content creators and AI-enabled technologies, «while keeping good space for innovation». The proposed law could be in the form of separate legislation or part of the Digital India Bill that will replace the
