Plant a Tree In-Game, You Plant It IRL: New Metaverse, NFT Game Where Real-World Actions Mirror Digital Ones Launches in 2023

cryptonews.com:

Blockchain company Alóki has bought 750 acres of land in Costa Rica and is building a new play-to-own metaverse which is nearing its launch.

As awareness of the need to cut greenhouse gas emissions is rising across the world, Alóki is developing a project to allow users to contribute to sustainable development via a blockchain-based game in which real-world actions mirror those digital ones via non-fungible token (NFT) ownership. 

The 750-acre plot lies in a jungle located in the heart of Costa Rica, which is one of the leading countries in terms of sustainability and derives 98% of its energy from renewable sources, according to data obtained by Alóki. 

Planting a tree in the Alóki metaverse will result in a real tree being planted in the Alóki Sanctuary of Costa Rica, the company claims.

Bartek Lechowski, CEO, Co-Founder, and Marketing and Experience Design Executive at Alóki, told Cryptonews.com that 27% of Costa Rica’s landscape is protected in reserves and national parks, and the nation is on the way to becoming fully carbon-neutral. This makes Costa Rica the ideal environment for the deployment of the project, he said.

Maurycy Krzastek, Founder, Creative Officer, and Financial Systems Developer at Alóki, told Cryptonews.com that they “aim to offer users from all audiences the chance of sharing such beliefs and joining our efforts at maintaining biodiversity and preserving natural habitats,” adding: 

“We see this project as a way to attract new people with sustainable focus into the crypto space. Our intention is for this to be their first crypto project as we believe it's important for crypto and sustainability to work together.” 

Krzastek further stated that “we believe there is not a single company nowadays that does