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Pret a Manger told to rethink ads for drinks subscription service
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Britain’s advertising watchdog has stepped in to referee a row over Pret a Manger’s drinks subscription service amid claims it has generated thousands of customer complaints.
The Advertising Standards Authority (ASA) has advised the coffee and sandwich chain to rethink how it advertises the £20-a-month service, which lets subscribers enjoy five barista-made drinks – including hot and iced coffees, teas, frappes, smoothies and hot chocolates – every day.
Some customers have complained that they are
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