Residents of Kashi are its true brand ambassadors: PM Modi
Narendra Modi on Saturday said the residents of Kashi were its true brand ambassadors and expressed his desire to see the ancient temple town's glory reverberating around the world. Addressing a gathering after inaugurating 16 residential schools for needy children in Uttar Pradesh named after former prime minister Atal Bihari Vajpayee, Modi also announced a tourist guide competition and said that be it a tourist spot or a 'dham' (pilgrimage place), good guides are very necessary.
«The people of Kashi know the most about Kashi.
Here, every person, every family is the brand ambassador of Kashi in its true meaning. But it is also important that everyone is able to convey the information about Kashi effectively,» he said.
«I want to start for the first time in the country...'Kashi Saansad Tourist Guide Pratiyogita'...I want to do this because I want my Kashi's glory to reverberate around the world,» he said.
Modi represents Varanasi, also known as Kashi, in the Lok Sabha.
The prime minister said a guide should be talented and complete in terms of having all the information.
«This strength should be there in Kashi.
Today tourist guide is a very big employment avenue as tourists who come here want to understand everything and they also want to pay,» he said.
The prime minister said India established its presence globally through the G20 Summit and there was a special discussion about Kashi and its 'seva' (service), 'swaad' (taste), 'sanskriti' (culture) and 'sangeet' (music) during the meet.
«Kashi is now seeing unprecedented development. Today I laid the foundation of an international cricket stadium.
