ODI World Cup in India created an «economic impact» of USD 1.39 billion with tourism among the biggest beneficiaries, according to a report released by the International Cricket Council (ICC) on Wednesday. The Economic Impact Assessment conducted by Nielsen for the ICC, claimed that the mega-event held in October-November last year was the biggest ever ODI World Cup.
«The ICC Men's Cricket World Cup 2023 has demonstrated the significant economic power of cricket, generating economic benefit of USD 1.39 billion (Rs 11,637 crore) for India,» ICC Chief Executive, Geoff Allardice said in a statement.
Australia ended India's unbeaten run in the tournament to win the trophy for a record-extending sixth time.
«The impact of tourism across the host cities amounted to USD 861.4 million of revenue generation, through accommodation, travel, transportation and food and beverage because of a massive influx of domestic and foreign tourists attending the matches,» read an ICC statement.
«The secondary and incremental spends within the economy was a key driver, generating USD 515.7 million, which was approximately 37 per cent of the total impact.»
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