Social media users are migrating from Elon Musk's X to Jack Dorsey's Bluesky; Here's how it's different
Bluesky, a decentralized microblogging platform, is seeing a surge in users as discontent with Elon Musk’s X grows. Musk’s role in the U.S. government as part of President Donald Trump’s advisory team has raised concerns about how content is moderated on X. Critics argue that the platform has reinstated accounts previously banned for hate speech, undermining trust in its content policies.
Bluesky, described by its creators as “social media as it should be,” presents itself as a fresh alternative. It combines the familiar interface of Twitter’s earlier days with a decentralized architecture, offering greater privacy and user control.
What is Bluesky?
Founded in 2019 by Jack Dorsey, Bluesky was envisioned as a decentralized counterpart to Twitter. The platform remained invite-only until early 2024, allowing developers to refine its features. Bluesky CEO Jay Graber now leads the project, which operates as a public benefit corporation.
Bluesky allows users to post short messages, photos, and videos and send direct messages. Its defining feature is its decentralized framework, enabling data storage on independent servers rather than centralized company-owned servers. This architecture offers users the flexibility to join or create servers aligned with their communities’ values and rules.
Unlike X, which utilizes algorithmic feeds, Bluesky restricts visible content to posts from users’ followed accounts. The platform’s simplicity and focused approach have appealed to users dissatisfied with X’s feed mechanics and
