Upskilling in Indian tourism industry: 5 initiatives that can change tourism careers
tourism industry, long hailed as a cornerstone of the nation's economy, has faced unprecedented challenges in recent times, primarily due to the disruptive impact of the COVID-19 pandemic. As the industry charts its path to recovery, a crucial factor that promises to redefine and rejuvenate it is the strategic investment in upskilling and reskilling its workforce. This transformative initiative can usher in a new era of growth and prosperity for the Indian tourism industry.
According to a comprehensive report by FICCI, the sector witnessed a staggering 56% reduction in revenue in 2020 due to Covid19.
This stark decline translated into the loss of over 5 crore jobs, predominantly within the informal sector. Moreover, the industry finds itself grappling with evolving consumerism driving traveler preferences and sustainability demands. Traditional tourism hubs are facing stiff competition from emerging destinations, and travelers now seek more personalized and unique experiences.
To remain globally competitive, the Indian tourism industry must undergo a profound transformation.
The cornerstone of this transformation lies in the strategic upskilling and reskilling of the industry's workforce. According to the latest India Skills Report, over 50% of the Indian workforce requires immediate reskilling to remain relevant in the job market; this imperative applies equally to the tourism sector. Here are 5 initiatives that can become the harbinger of the change:
Enhancing Digital Literacy: The COVID-19 pandemic hastened the adoption of digital technologies within the tourism sector.
