RX India runs a diverse portfolio of B2B events across India. The company says it leverages its outreach in 22 countries, hosting 350+ events annually across 25 nations, creating immersive experiences to expand India’s trade footprint. Among its key highlights is the fact that it also provides platforms for MSMEs to showcase their offerings, connect with larger firms, and build international networks. In an interaction with ET Online, Hugh Jones, CEO, RX Global, highlighted that by combining face-to-face interactions with robust digital and customized solutions, the company empowers small businesses to thrive in an increasingly competitive landscape.
ET: How does RX India’s portfolio of B2B events contribute to the growth of MSMEs in India?
Hugh Jones: Our B2B events help MSMEs in India grow by expanding their market reach, building networks and connecting them with larger firms and international clients. Recognising the unique challenges faced by MSMEs, our trade shows offer MSMEs a platform to showcase their products to a broader audience and engage directly with industry leaders, creating valuable business opportunities. Our events act as gateways for MSMEs to connect with key industry players, facilitating business growth and enhancing their competitive edge. We also provide digital access options, allowing MSMEs to reach global audiences without geographic limits.
Through these initiatives, we support MSMEs in forming lasting partnerships that drive sustainable growth in both local and international markets.