What is Ashley? World's first AI-powered political campaign caller deployed by Democratic campaign
Democrat Shamaine Daniels vying for a congressional seat currently held by Trump-aligned Republican Representative Scott Perry, is banking on a unique advantage for her underdog campaign: Ashley, an artificial intelligence campaign volunteer.
Ashley stands out from typical robocallers as none of her responses are pre-recorded or canned. Created by people focusing primarily on Democratic campaigns, Ashley is touted as the first political phone banker leveraging generative AI technology akin to OpenAI's ChatGPT. This allows her to engage in an endless ways of personalized one-on-one conversations simultaneously.
Ashley is seen as highest example of the transformative impact of generative AI on political campaigning, where candidates leverage technology to connect with voters in ways that are progressively challenging to monitor.
While some view it as an innovative tool for facilitating widespread, meaningful conversations, there are concerns that it could exacerbate disinformation in the polarized world of American politics, already grappling with the threat of deepfakes.
During the weekend, Ashley phoned numerous Pennsylvania voters to support Daniels. Operating like an experienced campaign volunteer, Ashley examines voters' profiles to customize discussions based on their primary concerns.
In contrast to a human, Ashley consistently fulfills her responsibilities, retains flawless memory of all of Daniels' viewpoints, and remains unfazed when calls are abruptly ended.
Daniels finds the tool equalizing the competition for her. As the underdog, she gains an additional means to comprehend voters, engage in diverse language outreach and facilitate numerous
