WWDC 2024: Apple Intelligence, ChatGPT in Siri, iOS18 and other major announcements

livemint.com:

Apple has finally made its foray into the world of artificial intelligence with a new offering called Apple Intelligence. Apple Intelligence is said to deliver powerful performance while maintaining user privacy.

Apple CEO Tim Cook, while introducing Apple Intelligence, said that there is a need for 'personal intelligence', which is the next big step for Apple.Apple Intelligence will use the power of generative AI to understand and create images, take actions across apps, understand personal context and improve everyday tasks.The Cupertino-based tech giant said Apple Intelligence will help power writing tools, categorise emails, transcribe and summarise audio, prioritise notifications and generate images and emojis (via Image Playground and Genmoji tools respectively).Apple states that many of the Apple Intelligence models will run entirely on the device, while more complex tasks will be run via a Private Cloud Compute powered by Apple silicon. The tech giant says user data will never be stored or exposed, and independent experts will be able to inspect the code running on Apple silicon to verify the company's claims.Apple Intelligence will run on the iPhone 15 Pro, iPhone 15 Pro Max, along with iPads and MacBooks based on M1 or later chipsets.

Apple says it will be available for free to users in the US this fall via iOS18, iPadOS 18 and macOS Sequoia.Siri is getting a major boost thanks to the generative AI capabilities of Apple Intelligence. With the new update, Siri is said to be getting more "natural, contextual and personal" to provide a simplified and faster user experience.