WWE Raw, Premier League, National Football League (NFL), Major League Soccer (MLS) will stream on popular OTT streaming giants Netflix, Amazon Prime Video, Apple TV. The paradigm shift came as the streaming giants push further into sporting events.
Netflix on Tuesday sealed a long-term broadcast deal with the WWE professional wrestling juggernaut. WWE's weekly television show “Raw” will move to Netflix next year as part of a major streaming deal worth more than $5 billion. Beginning in the United States in 2025, Netflix will become the exclusive new home of «Raw,» the WWE's flagship program that has been broadcasting on television since 1993. The three-hour program currently airs on USA Network.
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TKO Group Holdings Inc., which houses WWE and UFC, said in a regulatory filing on Tuesday that the agreement is for 10 years, with Netflix having an option to extend the deal for an additional 10 years. There's also an opt out available to Netflix after the initial five years.
The deal marks another move by streaming giants to build their portfolio of live sporting events.
Netflix won the rights last month to a tennis duel between Rafael Nadal and Carlos Alcaraz and previously streamed a golf tournament featuring Formula One drivers and pros.
Amazon announced last week that it would invest $115 million in Diamond Sports Group, the leading network of local sports channels in the United States, gaining regional rights for sports ranging from hockey to basketball.
It had previously acquired certain rights to the English Premier League, the French Ligue 1, the French Open tennis tournament and the NFL American football