Ad Financial News
01.11 / 16:41
01.11 / 13:35
Platform
WhatsApp
pop
reports
testing
ad
YouTube declares war on Ad-Blockers: View ads or subscribe to YouTube Premium
YouTube has initiated a worldwide campaign that prompts users to either view videos with advertisements or opt for a subscription to YouTube Premium, as per a report by The Verge. Christopher Lawton, the communications manager at YouTube, told the publication that the use of ad-blockers on the platform goes against its terms of service.
01.11 / 04:09
Booking
Career
film
Actor
love
Celebrity
patient
ad
Ad guru Prahlad Kakar's memoir 'Adman Madman' to hit bookshelves on November 10
Prahlad Kakar serves up scoops of his most unforgettable experiences, peppered with funny anecdotes from his personal life and seasoned with lessons on how to tell a riveting story in 30 seconds. 'Adman Madman: Unapologetically Prahlad', written by Kakar with author Rupangi Sharma, is scheduled to be released on November 10. It is published by HarperCollins India.
30.10 / 21:05
Google
Platform
Apple
Browser
Instagram
cover
social
ad
Option
Meta rolls out paid ad-free option for European Facebook and Insta users
Facebook and Instagram users in Europe are getting the option to pay for ad-free versions of the social media platforms as a way to comply with the continent’s strict data privacy rules
30.10 / 17:09
Platform
Mobile
TikTok
Instagram
cover
social
information
ad
Meta introduces paid subscriptions for ad-free Facebook and Instagram in Europe | Details
Facebook and Instagram, has unveiled its ad-free subscription service, offering European users the option to enjoy their favorite social platforms without advertisements. This development comes in response to a recent ruling by the EU's Court of Justice, mandating that Meta obtain user consent before delivering personalized ads. The move signals Meta's compliance with evolving regulatory frameworks in Europe.
28.10 / 08:51
Apple
WhatsApp
Death
performer
Inside
ad
Apple's iPhone 15 Pro new viral ad showcases ‘Serious Gaming Power’ with A17 chipset
iPhone 15 Pro and iPhone 15 Pro Max, all thanks to the optimization and increased power of the new chipset. The ad depicts a dedicated gamer engrossed in playing on the iPhone 15 Pro, being lifted into the air, crashing through various floors of a building, and ultimately breaking through a store's roof and floor before ending up inside a subway, all the while continuing to play.
28.10 / 03:57
Provident
WhatsApp
blues
reports
ad
elon
Elon Musk's X launches THESE new ‘Premium’ subscription plans; From ad-free experience to blue ticks, check details here
X, introduced two new subscription plans on October 28, according to a post by Elon Musk, underlining the features of the subscription. One is a 'Premium+' tier priced at $16 per month and the other, is a 'Basic' tier costing $3 per month.
27.10 / 01:55
26.10 / 17:35
Provident
Digital
Platform
WhatsApp
Instagram
social
reports
ad
Meta revenue grows at quickest pace in two years on digital ad strength
Meta Platforms beat expectations for third-quarter profit and revenue on Wednesday, helped by its ongoing austerity drive and a recovery in digital advertising spending ahead of the holiday season.
26.10 / 05:21
Facebook
COST
UPS
Google
Platform
reports
ad
Facebook parent Meta posts sharply higher profit in 3Q thanks to increase in ad revenue
Facebook parent Meta has posted sharply higher earnings for the third quarter, boosted by an increase in advertising revenue and lower expenses after it laid off thousands of workers
25.10 / 23:37
25.10 / 15:39
Digital
Google
Platform
economy
Meta Platforms
show
audience
reports
ad
Strong ad show from Alphabet, Snap puts the spotlight on Meta
Google and Snap have signaled that the rising adoption of artificial intelligence was drawing marketers to digital platforms even in an uncertain economy, boding well for Facebook-parent Meta Platforms. Alphabet and Snap surpassed third-quarter revenue expectations on Tuesday, with the tech giant seeing strong growth both at its core Search and YouTube units.
25.10 / 04:39
COST
Digital
Progressive
Google
performer
reports
ad
Google's ad sales growth accelerated in 3Q, but investors are unimpressed with the performance
Google’s digital advertising sales growth accelerated during the summer, advancing a recent revival that helped its corporate parent Alphabet Inc. to deliver a quarterly profit that exceeded analysts' projections
20.10 / 10:07
Provident
Man
Coca-Cola
Ford
Google
Colgate-Palmolive
ad
Media’s $100b man says the ad market has room to grow
Christian Juhl sits atop a $100 billion-a-year budget and is one of the world’s most powerful media executives.
20.10 / 07:27
20.10 / 04:55
COST
Compilation
economy
Deloitte
show
cover
reports
ad
Unloved and facing regulation, the ad industry plays a $53b card
Australia’s advertising industry has asserted itself as a bigger force than the accommodation and fast food sectors in economic output, pre-empting a crackdown by the Albanese government on gambling and wagering advertising.
18.10 / 13:51
17.10 / 06:36
MET
Citizens
MakeMyTrip
country
social
reports
ad
HDFC Bank faces criticism for ‘Vigil Aunty’ ad, netizens call it ‘anti-Hindu’
MakeMyTrip was under fire over its advertisement for trying to encash the excitement of the India-Pakistan World Cup 2023 match on October 14. In the print edition of Ahmedabad Times the front page advertisement stated that MakeMyTripand Homestays & Villas offers ‘An open invitation to Pakistani fans.’ It further mentioned discount coupons to Pakistani nationals if certain conditions were met that involved Pakistan losing the cricket match.
16.10 / 19:09
Citi
UK
country
voice
reports
guidelines
ad
UK City Minister Andrew Griffith Advocates Clarity in Crypto Ad Rules
UK City Minister Andrew Griffith has called for more clarity and flexibility in the country's recently enacted crypto advertising rules, according to a Financial Times report.
15.10 / 06:49
Facebook
Target
Strategy
Anthem
voice
classical
ad
‘Too little, too late’: Yes ad blitz failed to cut through No message
By the time the Yes campaign kicked off its final, multimillion-dollar advertising blitz, it was too late – opponents of a Voice to parliament had been running consistent, targeted messages in key states for more than eight months.
13.10 / 19:09
UPS
Coca-Cola
President
performer
exclusive
ad
Coca-Cola boosts ad spending in India
NEW DELHI : Coca-Cola India on Friday said it has allocated record marketing budget for Thums-Up, Coca-Cola, and Sprite for September and December quarter by leveraging its global partnership with the International Cricket Council (ICC) to intensify advertising efforts for the ongoing Men’s World Cup, as well as the festive season. The move follows a lacklustre performance by beverage makers in the summer.
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